Painless Marketing
Having a web presence does little for your company if no one
knows about it. Over the years we've learned several techniques
to promote a cause using the Internet. E-marketing is a broad category
of activities such as optimizing a website for search engines (Google,
Yahoo, MSN, etc), email campaigns, developing banner adverts and
sponsored links, or using your website to build a community around
your brand.
We offer a variety of affordable solutions to raise awareness
of your business in the online community (or communities).
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Search Engine Optimization (SEO)
According to
one study, 62% of users click on links returned from the
first page of search results and a full 90% click on hits within
the first three pages. Ultimately it just takes time to get
your website such a coveted spot but there are some things we
can do to help accelerate an increasing page rank. Structure,
content, and relationships to other sites (via linking) are
some of the most important factors in increasing your web presence
and we’ve learned several techniques that can give you the advantage.
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Email marketing
If used correctly, email (not spam) is probably the most cost
effective marketing tool thus far invented. We show you how
to identify the relevant communities and use email as a high
impact marketing piece.
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Sponsored Links
If you’re ever doing a search and notice some relevant text
ads off to the side or above the results then you’ve seen sponsored
links. The process of creating them is actually fairly straightforward
but there are a few tricks you can do and issues of which you
need to be aware that will directly impact the effectiveness
of these ads.
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Banner Ads
We can develop custom banner ads for promoting your business
within certain highly relevant online communities. These can
be an extremely cost effective form of advertising.
Contact us if you think that you’re ready to begin promoting
your business online.